How Covid derailed Olive Garden’s success
When you think of free breadsticks, unlimited salads, and pounds of pasta, one name comes to mind – Olive Garden.
But the Italian restaurant, known for its $ 5 takeaway meal, has had tough times when the coronavirus pandemic devastated the restaurant industry. In December, Darden Restaurants announced that Olive Garden’s sales were down 19% year over year for the second quarter of its fiscal year.
According to the National Restaurant Association, more than 110,000 bars and restaurants in the US have closed permanently or for a long time due to Covid-19. The loss of revenue is projected to reach $ 240 billion in 2020.
In response to the pandemic, Olive Garden has trimmed its menu to cut costs and cut costs. Are these changes enough for Olive Garden to regain momentum and offset the restaurant’s overall decline? Check out the video above to learn more.